Being Beta

Exercises in the higher banter with One of 26. Elsewhere called 'poet of adland'. By a whipple-squeezer. Find out why being beta is the new alpha: betarish at googlemail dot com

Friday, August 21, 2009

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Persona

Sort of. According to the recently launched Personas project from MIT, this is me online. It's mostly right. Though I have no idea where the illegal sliver comes from.

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