Google on how to be better
In this post to people aspiring to work for them. Pretty damn useful life lessons all round methinks. Highlight:
It's easy to educate for the routine, and hard to educate for the novel.
Exercises in the higher banter with One of 26. Elsewhere called 'poet of adland'. By a whipple-squeezer. Find out why being beta is the new alpha: betarish at googlemail dot com