Being Beta

Exercises in the higher banter with One of 26. Elsewhere called 'poet of adland'. By a whipple-squeezer. Find out why being beta is the new alpha: betarish at googlemail dot com

Tuesday, May 20, 2014

On 'Digital first'

I got annoyed by a thing this morning, so I wrote some tweets about it, then Tim Rich very kindly offered me some more space at 66000mph to expand upon it. So I have.

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