Commercial: Naughty
It takes a special skill to go from this:
to this:
and in the process, not just rip the idea off, but make it worse. Oh dear.
Labels: commercial ok go berocca rip off
Exercises in the higher banter with One of 26. Elsewhere called 'poet of adland'. By a whipple-squeezer. Find out why being beta is the new alpha: betarish at googlemail dot com
It takes a special skill to go from this:
Labels: commercial ok go berocca rip off
4 Comments:
I saw that! I was shocked that they had completely lifted the concept so barefacedly.
Advertisers, huh eh? We should be strung up, I tell ya.
Not all of you - and I suppose you're right, it's not the 'borrowing' of concept, but more the...downgrading of awesomeness, if I can say that and live with myself.
It just reminds you how tricky it is to find something that truly is new under the sun.
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