Being Beta

Exercises in the higher banter with One of 26. Elsewhere called 'poet of adland'. By a whipple-squeezer. Find out why being beta is the new alpha: betarish at googlemail dot com

Friday, May 02, 2008

Design: Copy as interface

A really great presentation from Erika Hall of Mule Design, about how to write copy in these web 2.0 times.

(Hat tip: Peter Parkes)



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