Being Beta

Exercises in the higher banter with One of 26. Elsewhere called 'poet of adland'. By a whipple-squeezer. Find out why being beta is the new alpha: betarish at googlemail dot com

Monday, June 16, 2008

Commercial: Young lions go for it!

Keep your eye out for new team Lolly and Nat, who are keeping the British end up in the Young Lions competition at the Cannes beano next week. Campaign has them blogging in-between making their ad in crazytime, so don't expect much coherency in their posting. And you can find out more about them below. (Disclosure: I used to work with Lol, so in an unbiased way, obviously I think they'll win...)



Blogger Unknown said...

I was at Cannes Lion 2008 covering the action during the Young Lions Film Competition. It was amazing to witness the creative process during those crazy 48 hours.

Nat and Lolly turned out to be incredibly charming both in person and on film.

The gold-winning viral video was made by the team from Argentina, with USA capturing the silver and Italy the bronze.

Here's the story about Team Argentina (Gold Winners)

And here's the story about Nat and Lolly:

If you haven't had a chance to check out the story behind the competition, you can check out all of the videos here:

5:00 pm  
Blogger BetaRish said...

Indeed Darren, indeed. Knowing Nat in person, I can testify to the charm.

5:19 pm  

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