Being Beta

Exercises in the higher banter with One of 26. Elsewhere called 'poet of adland'. By a whipple-squeezer. Find out why being beta is the new alpha: betarish at googlemail dot com

Monday, April 17, 2006

Miscellany (various)

How juggling could save the world

How markets won't save the world entirely

The next brand that will eat the world

My debut in Economist world


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