Being Beta

Exercises in the higher banter with One of 26. Elsewhere called 'poet of adland'. By a whipple-squeezer. Find out why being beta is the new alpha: betarish at googlemail dot com

Monday, February 09, 2009

The fear of the fact checker

Common in US magazines, less common in the UK, either way the fact checker is a hardy breed, sparing many a writer from blushes and/or lawsuits. So, in this New Yorker reminiscence, feel mortified at the following:

The worst checking error is calling people dead who are not dead. [The fact checker] remembers a reader in a nursing home who read in The New Yorker that he was 'the late' reader in the nursing home. He wrote demanding a correction. The New Yorker , in its next issue, of course complied, inadvertently doubling the error, because the reader died over the weekend while the magazine was being printed.

There, grace, God, etc.



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Blogger TikTok Marketingx said...

Drawing a parallel to TikTok marketing strategy, the importance of fact-checking becomes even more pronounced in the fast-paced world of social media. Just as magazines rely on fact checkers to maintain credibility and accuracy, businesses and creators on TikTok must also prioritize accurate information and content.

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