Being Beta

Exercises in the higher banter with One of 26. Elsewhere called 'poet of adland'. By a whipple-squeezer. Find out why being beta is the new alpha: betarish at googlemail dot com

Tuesday, June 17, 2008

Commercial: Scarlet Mist sees red

Just registered to use Scarlet Mist for the first time. For those who don't know, it's a site where you can buy and sell gig tickets at face value, thereby avoiding mark-up/touting/karma issues.

It uses some great language on the site and in its emails. At the bottom of the info page, we are reminded:

At the end of the day, if it is sold out, then it is sold out.
Try and be philosophical about it. Get things into proportion.

And they do, sotto voce, talk about cannabis, in a realistic fashion. Nice to see someone taking a point of view.

My favourite fragment is from their confirmation email:

If you were not expecting this email and haven't a clue what we're talking
about, the most likely explanation is that one of your friends has been playing
a prank on you. Tell us who they are and we'll kill 'em.

But one suspects that they're such hippes, they won't.

By the way, the reason I'm partaking of their services is because I have two spare tickets for My Bloody Valentine at the Manchester Apollo on Saturday 28 June. If you want them, reach me in the usual ways.



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